Beats Boutique
An elegant, story-led website for an Albuquerque DJ and event production company working in four states.
Beats Boutique is a wedding and event DJ and production company based in Albuquerque, NM. Their team plays weddings, galas, quinceañeras, fundraisers and corporate nights across New Mexico, Arizona, Colorado and Texas, with live DJs and MCs, audio visual, lighting, photobooths and special effects. We built a refined site that matches the feel of the events they produce and makes it simple to request a quote. The site has 6 service pages, 11 event type pages and 15 service area pages for markets such as Albuquerque, Santa Fe, Denver, Phoenix and Austin, plus an interactive service area map.
The design
Beats Boutique sells an experience, so the website needed to feel like one of their events: elegant, warm, and a little theatrical. We designed an editorial layout with script accents and generous white space, then moved quickly into a carousel of event types, so couples and planners see the weddings, galas, and fundraisers they are planning.
Our approach
We matched the site to a boutique events brand: an orchid, plum and blush palette with Cormorant Garamond headlines over clean Manrope text. The homepage opens on a photo of their DJ setup at an outdoor event, then moves straight into a carousel of the events they play. Six services and eleven event types link to each other, and each of the fifteen city pages maps nearby towns and lists local venues.
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What we built
- Brand-led web design
- 6 service pages
- 11 event-type pages
- 15 service-area pages
- Interactive state map
- Event inquiry form
The outcome
Couples and planners see the four states served and a Book Your Event button before they scroll, with the 5.0 average across 27 reviews further down. Every service and event type has its own page, and an interactive state map shows which markets they cover. The inquiry form asks for event type, date, venue, guest count, budget and services, so the team starts every first call with the full picture.
- Service-area pages
- 15
- Event-type pages
- 11
- States served
- 4
