Strong Landscaping
A neighborhood-focused Houston website with a full service catalog and a built-in seasonal shop.
Strong Landscaping is a locally owned landscaping, design, and irrigation company in Houston, Texas, with more than 20 years of work for homeowners across the city. The project focused on making their full range of services easy to explore and on reaching homeowners neighborhood by neighborhood. The site has 10 service categories and 71 service pages in total, plus 19 neighborhood pages covering areas like River Oaks, The Heights, Memorial, Bellaire, and West University Place. It also includes a project gallery, a financing page, a careers page, a blog, and a seasonal shop where customers can order pumpkin displays and other seasonal packages online.
“Marketware has developed a high-converting, hand-coded website that conveys the Strong Landscaping brand and supports our brand’s vision, mission, and values. Their work has improved our website clicks and conversions (consultations scheduled) by 20% in less than one month of going live. They provided great creative framework options and implemented feedback quickly.”
Verified Review
The design
Strong Landscaping does a lot of different work across a lot of Houston neighborhoods, so the design had to feel established while keeping that range easy to explore. We opened on a large home photo with the rating, years in business, and project count in a single band below it, then let a client’s own words carry homeowners into the services.
Our approach
We built the site around Strong's two brand colors, forest green and champagne gold on warm ivory, with Lora serif headlines. The homepage opens on a rotating photo slider, with the Google rating and phone number in the first card. Seventy-one service pages sit under ten categories in one menu, and nineteen neighborhood pages, from River Oaks to Bellaire, cover the inner loop and nearby areas.
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What we built
- 71 service pages
- 19 neighborhood pages
- Seasonal online shop
- Project gallery
- Consultation request form
- Financing & careers pages
The outcome
Visitors see the 4.6 rating, 20+ years and 500+ projects before they scroll. The consultation form asks for services, budget range and preferred contact method, so the team knows the scope before calling back. A seasonal shop sells pumpkin displays at fixed prices, checks the delivery ZIP against the service area, and takes payment online. Financing, careers and a referral program each have their own page.
- Service pages
- 71
- Neighborhood pages
- 19
- Service categories
- 10
